Control belongs in the operating model.
Agree access, approval and data handling before the first profile change.
Request a Local Visibility AuditBusiness-owned accounts
Your business retains profile ownership. Use agreed manager permissions and business accounts instead of sharing personal credentials. Record who grants access and how it is revoked.
Roles and approvals
Scope the work by headquarters, region and location. Define approval rules for content, sensitive responses and exceptional changes. Change records are part of the proposed engagement workflow; tool-level audit capabilities must be confirmed during procurement.
Data processing
Identify the data needed for the service, permitted destinations, retention requirements and deletion process. Processing terms, subprocessors and applicable privacy obligations must be reviewed before client data is connected.
Incidents and escalation
Name client and service contacts, agree severity levels and document the response route. Response windows are engagement-specific. Do not assume Google verification or reinstatement timelines match an agency response SLA.
Procurement review
Confirm required technical controls, reporting access and integrations during discovery. SSO, certifications and API support are not advertised as available until they are verified for the chosen delivery stack.
How visible is
your location network?
Find the gaps. Understand the priorities.
Build a practical plan for every market.